On-Page SEO Strategy Services

 

With all the resources available for search engine optimization, it can be difficult to stay on track and sustain a campaign without losing any of the bigger picture and losing track. Digital Boogey Man is a reputed search marketing agency capable of realizing high-end solutions for your business, tracking your progress through deliverable tasks and improving your digital marketing performance.

The Digital Boogie Man can help bridge the gap between knowing what you need, but not knowing how to get it.

Businesses that can benefit from search engine optimization include:

Businesses of both eCommerce and lead generation

B2B, B2C, and SaaS Companies

Business owners with newly created websites as well as older websites that can use updating

Reasons to seek SEO agency services

You have a new website but don't know how to search online

You have a new website but don't know how to properly target the right audience

You are a fully functional business but have seen a drop in quality leads, calls and service requests recently

The traffic to your website is steadily decreasing or decreasing at a rapid, rapid rate without any reason why or how.

Competition research

The first step in any SEO strategy is to gain a competitive edge, identifying your competition and knowing their strengths and weaknesses. Understanding competition is important, so it requires constant analysis. Not only can you learn best practices from competitors, but you can also learn to avoid their mistakes. Our team will identify what type of search engine optimization campaigns your competitors have created and how we can improve on them.

Companies that do not use digital marketing or a search engine optimization company can still find ways to improve their rankings on Google, Bing and Yahoo for certain keywords, even if the competition seems tough. The question is, how do you want to outwit them? Digital Boogey Man keeps an eye on competing sites as part of your strategy and makes sure that your business is not missing out on any valuable strategies that will greatly benefit it.

On-Page SEO Strategy Services

It is the practice of optimizing individual web pages to rank higher and earn more relevant traffic. Depending on the keyword strategy and whether for domestic, international, or local SEO, our SEO agency experts will advise which pages of your website need updating and ensure that search engines understand the focus keywords of each page.

We map all URLs that need to be updated and/or added to your strategy, including current and recommended meta titles, meta descriptions, alt tags, and h1 tags. Ideally, each page should have unique title tags and content. Using the title tag correctly can help Google rank your website better for both users and search engines by defining the topic of a page. If a tag is empty or missing, search engines may rank your page lower than others.

Meta descriptions can be found on Google's SERPs (Search Engine Results Pages). These tell users what each of your website pages is about. As with meta descriptions, it is important to highlight relevant keywords. Your message should be clear and include a call to action. After implementing on-page SEO, we will analyze keyword performance to determine which pages and keywords need to be promoted.

Once completed, we will re-evaluate your on-page SEO each month and resolve any issues found during the audit so that your optimization is always up to date with Google's latest algorithmic changes.

SEO Content Writing

Businesses need high-quality and original content on their page if they are going to convert, but having a qualified copywriter on staff is expensive. As a full-service SEO company and content marketing agency, we offer a better option: a combined content marketing strategy and writing team that can provide all the content your business needs to compete.

Our content writing services will help you expand your audience and improve search engine visibility. We will also create top-notch content for your business that will help establish it as an authority in your field. The process begins with SEO keyword research and a thorough content marketing plan, after which we'll work to produce deeply researched pieces that your business can use to strengthen its reputation and garner more qualified leads. .

We work with some of the best content writers in the industry to make your business proud of your business. Plus, we'll check in regularly for consultation and analytics updates, including organic traffic analysis, so you never have to wonder if your content investment is paying off.

link building

Targeted link building strategies help increase page authority and drive more organic traffic to your website. Link building is also integral to your search engine rankings, with high quality inbound links working to boost your digital presence and get you closer to that top position. One of the most well-known off-page SEO techniques is to build links through brand partnerships. In the process, we identify affiliate websites that can enhance your campaign and then build relationships with them on your behalf.

It also includes:

- Niche-specific blog and content curators

- Relevant news websites

- trade publications

- Forums and online communities

- business organization

Based on requests from certain publishers, we customize links for each client based on their industry. Once these high-quality links are secured, we ensure that the links are indexed and registered by search engines. Additionally, we will monitor the performance of the page in terms of keyword ranking so that we know that our efforts are always in good shape.

Build your online presence with a trusted SEO company.

At the Digital Boogey Man, we start with a step called the "discovery process". During this time, you will be assigned a personal SEO team and dedicated account manager who analyzes every aspect of your campaign.

We take the time to assess and research where your business currently stands. Once we understand the known elements of your brand, we turn our attention to your target demographic.

Our goal is to find what your consumers are looking for online. When done properly, entrepreneurs and small business owners alike should be able to reach their ideal audience within their city, county or state.

keyword research

Digital Boogey Man will do keyword research based on your needs as a business. Keywords will be divided into three main types:

- Focus Keywords: The main keyword chosen for each page.

- Primary Keywords: The set of keywords that will appear within most of the description and content.

– Long-tail Keywords: These are keywords that will appear only within the content of the website.

local seo

Your local audience is searching for the solutions your business offers. Will they be able to find you?

We use targeted analytics to optimize your brand presence locally. With local SEO marketing, you can ensure that nearby consumers can easily find you in their search, connecting you with more people who need the product or service you're selling.

Brand SEO can help put your website in front of your local audience and rank it higher in local search engine results. Local strategic SEO services include competitive analysis, keyword research, web and technical analysis, and local demographic data—all of which can make a huge difference in your ability to connect with the right people.

Off-Page SEO Services

It refers to optimization techniques that take place outside of your website, and overall SEO is an important part of digital marketing strategy. In the process, our SEO agency will research the keywords that best suit your services and create content with these keywords for other websites. This content will contain links that direct traffic to your website, resulting in higher conversions.

Done well, off-page SEO works to generate more buzz about your brand while simultaneously increasing the authority of your website with the search engines. The better the content that is related to your brand from your page, the better the content that Google—and your visitors—will believe on your page as well. It's a mutual strategy with very real benefits for your business, and our qualified team of strategists and writers are well suited to accomplish this.

full technical audit

As the leading web SEO company in Boca Raton, FL (and many other locations nationwide, our SEO agency experts are available to fine-tune all technical aspects of your website to be compliant with all major search engines. Audit internal programs and third-party platforms that implement the crawling process. By implementing such processes, the Digital Boogey man will list the issues that need to be addressed, such as duplicate content, crawl errors, 404 errors , sitemap problems, and more.

Specific issues that we can identify even with a comprehensive technical audit include:

- slow loading speed

- Mobile Accessibility

- ADA Compliance

– Bad website structure

- dead link

- insufficient metadata

These and other problems can have a serious impact on the performance of your site. They can also cost you prospects and profit, making it all the more necessary that you know where the problems lie.